Category: Online Marketing Jazz

Using Instagram and Facebook Ads

Everyone knows about Facebook ads. You’re probably thinking OMG duh, I know about Facebook ads. I boost my posts. I give them money. Leave me alone! But that is just the tip of the iceberg when it comes to advertising with Facebook. And if all you are using is the boosted post feature, then you […]

What IS Your Social Media ROI?

I came across an article from the badasses over at The American Genius called ” Study says investing in social media ads ROI is all a hoax.” And I read it, and I fumed, and then I laughed. It amazes me that after all the years of using and studying social media, people are still […]

Picking The Perfect Platform For Your Business

I’m about to make a shocking statement. Are you sitting down? Okay, here goes…. THERE IS MORE TO SOCIAL MEDIA THAN FACEBOOK. *mind blown* I know, you weren’t expecting to hear that. And now you’re like, how can that be? Everyone is on Facebook! That’s how you DO social media. I’m not going to lie; […]

The Magic of Retargeting

There are many times that I mention retargeting; to clients, to friends, to unsuspecting clerks at stores. Without fail, I always seem to get a glazed or confused look that says “Huh? What the heck? What were you targeting that you missed and have to retarget? Are you shooting something? ARE YOU A TERRORIST??” Okay, […]